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Recipe Builder
Use our no-code ‘Recipe Builder’ to quickly create bespoke personalisation logic to determine what product content each recipient will see using any customer, product or contextual data.
Bring your own merchandising rules to support wider business objectives around stock utilisation, margin and more.
The Reignite Recipe Builder is the first product of it's kind in the email marketing industry, reimagining how personilsation should be built.
1:1 personalised content can deliver up to 5X the revenue of batch & blast.
Build your first personalised recipe in less than 5 minutes – don’t get bogged down in long projects.
Scale revenue by creating campaigns with flavours of personalisation not before possible.
Use the simple interface to create rules in minutes. No need for data engineers or the ability to write SQL.
Build rules based upon customer or product data, and contextual data sources such as location & weather.
Filter and rank products shown to each recipient using a range of precision tools. Bring your own merchandising rules around stock, margin or product priorities to refine result.
Ensure recipients receive a diverse set of products across a breadth of your range, with frequency rules to prevent repetitive display of the same items in each campaign.
Email content adapts at the moment of open, replacing items out of stock and updating the price.
Test what personalisation will look like for individual customers using the emulator, including different locations and weather types.
Simply copy and paste our tags into your email template.
Email has unique attributes that aren’t best served with personalisation tools originally built for websites.
Your internal tech team have more pressing priorities than you. You need to get on and create email personalisation without having to wait for tech resource all of the time.
You are under pressure from colleagues who want the email to promote specific items, categories and brands. Reignite gives you flexibility to combine these internal pressures with personalised content.
© Reignite Marketing Ltd. 2022