We'd love to give you a detailed tour of Reignite and showcase how other relevant brands are using the platform forbest-in-class personalisation.
Find a time in our calendar that works for you.
Alternatively if you just have a few questions we can be reached on email:
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Predictive Affinity
Create your own AI models to predict each customer's affinity with any product attribute.
Predictive Affinity allows you to understand what product attributes - such as brand, category, destination, price point and more each customer has an affinity with.
By comparing what other similar customers are also interested in we are able to understand their preferences even if the customer hasn’t previously purchased from that attribute before.
While traditional personalisation techniques focus on replaying what the customer has purchased in the past, using this approach allows you to promote a wider range of your catalog staying relevant without ‘batch & blast’
No Black Boxes - you choose the inputs, tuning & rules - and understand exactly how you arrived at the predictions.
Use control data to score the effectiveness of your predictive model, and automatically optimise with 11 adjustable tuning parameters.
Use predictions as just one of the inputs, combining with your business rules & customer data.
Use predictive affinity scores within your segmentation inside of your ESP.
Personalisation is shifting from static blocks and black-box tools to dynamic, controllable catalog curation. Reignite is the only platform built for CRM teams to take this leap. Join the brands already redefining what personalisation looks like.
